Author Consulting Services

We bring our flagship combination of ambitious passion, practical logic, tried-and-tested experience and custom ideas to every consultation. We know the importance of a practical roadmap—and the benefit of planning your approach in advance. Don’t just take our word for it. Read our author testimonials.

Our packages are:

On The Right Path: Marketing Support

This three-hour package is ideal for authors who have a strong platform and/or clear ideas for how to promote their book, but who want professional suggestions and guidance about next steps, ideal timing—or simply to discuss ideas

It includes:

Reviewing a questionnaire we ask you to complete, to ensure every minute of consultation time is as productive as possible;
Two 1-hour phone calls, reviewing your current strategy and ideas and answering questions you have, including timeline queries;
Providing feedback and suggestions for marketing next steps—including a list of priorities and considerations based on our discussions.

Fee: $300 CAD
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Supporting A Roadmap Marketing Plan

You likely have lots of ideas for how to promote your book, but may not know where to begin. How do you prioritise what work you do? Do you need to hire external teams to support you? How important is social media in promoting your book? Our Supporting A Roadmap package provides hands-on, in-depth support by working with you to create a unique plan for promoting your book.

The package, consisting of 8 hours work, includes:

Reviewing a questionnaire we ask you to complete, to ensure every minute of consultation time is as productive as possible;
Four 1-hour phone calls to discuss questions you have, review your current strategy and ideas, and answer timeline queries, in addition to checking in on progress of essential tasks;
Creating a marketing timeline of activities for your use in the run up to, and following, the publication date of your book;
Providing a template marketing database for keeping track of outreach to organisations or individuals (a practical, easy to use database).

Fees: $750 CAD
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Creating An Extensive Roadmap

You have one opportunity to launch your book: and you want to do it right. We love working alongside clients with vision to create a practical, ambitious yet achievable roadmap to launch their work. This package offers an extensive strategy development process and follow-up support.

The strategy development process includes an in-depth questionnaire sent to you, followed by a follow-up phone call to clarify your vision and ambitions.

We then go to work, creating an extensive strategy document, (ranging from 12 to 20 pages), including—but not limited to:

An audit of your current strengths, position in the market and key messages to use throughout the campaign;
Methods for sharing your work, and building a platform, including:
- What tools to use—from PR, to eblasts, to social media;
- Pros and cons associated to key outreach tools;
- Costs associated with key outreach tools;
- Suggested timeline for each.
Advice and “How To” tips for enacting these tactics, such as letter-writing samples or social media recommendations to ensure you can excel in each component.
A robust timeline of ideal activities based on your own goals and our knowledge of the industry.
Answering any questions you identified in your initial questionnaire.

Following the presentation of the strategy document, we arrange two 1-hour phone calls to discuss the strategy, hone any ideas you have and ensure you have the information required to launch the book for utmost success!

Fee: $1,500 CAD
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