Our Team

Intelligence. Joy. Strategy. Pride. Aspiration. Care. Dedication. Honesty. Creativity. Excellence.

Our company was founded on these values. Our team lives by them.

Zoe Grams

– Founder & Principal

Zoe Grams has built a reputation as an esteemed marketing professional, balancing exceptional interpersonal skills with sharp insights.

Prior to founding ZG Communications, Zoe managed marketing campaigns for national and international clients at PR agencies in London and Vancouver, in addition to providing publicity to award-winning authors at D&M Publishers, at the time the largest independent publisher in Canada. She has arranged nationwide tours for leading authors; launched challenging social justice initiatives; and secured hundreds of media opportunities for clients. While earning an MA in Philosophy, she was responsible for managing and redesigning two culture magazines, both of which won national magazine awards during her editorship.

Via ZG Communications, Zoe also manages all marketing and publicity at the Vancouver Writers Fest—one of the world’s largest literary festivals—and, as marketing associate, handles marketing strategy and execution for publishing strategies company, Page Two.

Her writings about politics, arts and culture have appeared in a variety of magazines and newspapers on both sides of the Atlantic. When she is not working with clients, Zoe spends time in her home city of Edinburgh, and her homes-of-the-heart, Paris and Budapest.

Ariel Hudnall

– Communications Coordinator

Ariel completed the Masters of Publishing program at Simon Fraser University, and a successful internship with Appetite by Random House in Vancouver. She has been a traveler for most of her life, born in the bayous of Louisiana and raised along the coast of California, before heading east for Asia. During a six-year stint in Japan, Ariel worked extensively with award-winning culture magazine Kyoto Journal as a consultant and designer, helping the team there navigate a shifting publishing landscape. Prior to joining ZG Communications, Ariel was a workshop facilitator who taught authors about building up their online presence, as well as a community manager and marketer for an independent self-publishing community. She holds a degree in Japanese Language and Culture from UC Berkeley.

Rebecca Peng

– Publicist

Rebecca recently graduated from UBC with the English Honours Medal, Roy Danielle Memorial Prize, UBC Arts Co-op Student Of The Year Prize and inclusion on the Dean’s List. She has worked as Editor-in-Chief for The Garden Statuary and a journal assistant for BC Studies. She brings exceptional writing talents and a creative approach to the ZG team.

Our leadership team works closely with an extended network of collaborators, including graphic designers, website developers, social media strategists, copywriters and media buyers. We combine talents on a bespoke, case-by-case basis according to the needs of each client.